L A V I É is a fine jewelry brand founded in 2021 by Sharon Cohen Lavie, a third-generation diamantaire. Born from a deep passion for jewelry and aesthetics, the brand is dedicated to crafting custom-made pieces that embody precision, quality, and individuality.
L A V I É blends timeless elegance with a contemporary edge, ensuring every piece is designed with meticulous attention to detail and crafted to the highest standards. Each creation is handmade with love and care, resulting in jewelry meant to be cherished for a lifetime.
Behind the brand are Sharon and Shir—Sharon, who holds a dual degree in Law and Business Administration, and Shir, a graduate of Shenkar’s Fine Arts Department. Together, they run L A V I É with expertise and passion, striving to create uniquely tailored jewelry that reflects each client’s personal story.
The brand’s name is a fusion of Sharon’s last name, "Lavie", and the French phrase "La Vie" (life)—a tribute to celebrating life’s special moments, preserving meaningful memories, and turning dreams into reality.
Specializing in 14K and 18K gold, L A V I É offers both natural and lab-grown diamonds, carefully selected to meet the highest standards of excellence.
More than just a brand, L A V I É is a home for fine jewelry design, where every client receives personalized guidance, bespoke craftsmanship, and a timeless piece to treasure forever.